Within her own company PERFUMISTA, Véronique puts her creativity at the service of her clients in order to develop their own olfactory signature.
« I write down my ideas on my mobile or on post-it notes. And sometimes, I use these little words as a starting point to start a creation ».
Words that she also prefers to « receive verbal feedback when it comes to my clients' briefs ». There is nothing like a verbal exchange, silences and smiles to best respond to their request. « I make them talk about their emotions, the journey they want to make through perfume. Then, I try to put raw materials on these words and these emotions ».
« When smells disturb me and tastes hit me, my brain is boiling ».
« I can have 10 ideas a minute... an odor I can smell, a dish I've just tasted, and even a conversation ».
Whatever the source of inspiration, one thing is certain, Véronique puts her creativity at the service of her clients.